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Title: The Speed of Trust. The One Thing that Changes Everything
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ISBN: 074329730X   Publication Date: 2006  

Publisher: Free Press

Authors: Covey Stephen M.R., Merrill Rebecca R.

 

Features/Review:
Covey convincingly validates our experience at Dell -- that trust has a bottom-line impact on results and that when trust goes up, speed goes up while costs come down. This principle applies not only in our professional relationships with customers, business partners, and team members but also in our personal relationships, which makes this insightful book all the more valuable."

-- Kevin Rollins, President and CEO, Dell Inc.


"This book can change lives. Covey helps us understand how to nurture and inspire immediate trust in every encounter, which is the foundation for true and lasting success in life. A very interesting and enlightening read."

-- Larry King


"Covey brilliantly focuses on that overlooked bedrock of democratic capitalism -- trust. Like the air we breathe, we too often take this critical intangible for granted. As Covey makes clear, we do so at our ultimate competitive peril."

-- Steve Forbes, President and CEO, Forbes


"Want to be an irresistible positive force? Combine personal responsibility with compassion and respect for others. Want to know how to do this perfectly? Read The Speed of Trust."

-- Dr. Laura Schlessinger, internationally syndicated radio host and author of The Proper Care and Feeding of Marriage


"Covey's book underscores the single most important factor -- the substrate -- that will determine the success (or failure) of any organization in the 21st century: TRUST. This is a powerful read: brave, imaginative, amazingly prescient, and backed up by empirical and analytical heft. A must-read for anyone in a position of responsibility, from a support group to a global corporation."

-- Warren Bennis, Distinguished Professor of Business Administration, USC, and author of On Becoming a Leader


"This much-needed book provides many practical examples of how greater trust produces better results, at less cost, sooner -- at work and in life. It's invaluable."

-- Spencer Johnson, M.D., author of Who Moved My Cheese? and coauthor of The One Minute Manager


"Stephen Covey's work changed the world. I'd bet the price of this exciting book and more that his son, Stephen M. R. Covey, will have at least as much impact. The Speed of Trust is an amazing book, starting with its novel and powerful title -- my greatest wonder was why it hadn't been written before. From the epigraph -- 'Speed happens when people truly trust each other' -- to the closing bell, this is a book worth savoring -- and implementing."

-- Tom Peters


"When I received this book and was asked to read it and offer my comments, my first impulse was, 'I don't have the time.' However, as I read the foreword, then the first few chapters, I could not put it down. It is exactly what business leaders need today. This book gets to the core roots of ethical behavior and integrity and how 'trusted' leaders and organizations do things better, faster, and at lower cost. Everyone should make the time to read this book."

-- Nolan D. Archibald, Chairman and CEO, The Black & Decker Corporation


"I am happier when I am trusted, and I bet you are too. Covey has done a masterful job teaching that trust is conditioned on our behavior and that we can consciously shift our behavior to deserve trust. This one realization can change your life. This is the best book by a Covey since 7 Habits."

-- Richard Carlson, Ph.D., author of Don't Sweat the Small Stuff and Don't Get Scrooged

Description:
From Stephen R. Covey's eldest son comes a revolutionary new path towards productivity and satisfaction. Trust, says Stephen M.R. Covey, is the very basis of the new global economy, and he shows how trust - and the speed at which it is established with clients, employees and constituents - is the essential ingredient for any high-performance, successful organization.

For business leaders and public figures in any arena, The Speed of Trust offers an unprecedented and eminently practical look at exactly how trust functions in our every transaction and relationship - from the most personal to the broadest, most indirect interaction - and how to establish trust immediately so that you and your organization can forego the time-killing, bureaucratic check-and-balance processes so often deployed in lieu of actual trust.

Contents:

FOREWORD by Dr. Stephen R. Covey


THE ONE THING THAT CHANGES EVERYTHING
How trust affects the trajectory and outcome of our lives -- both personally and professionally -- and what we can do to change it.

Nothing Is as Fast as the Speed of Trust

You Can Do Something About This!


THE FIRST WAVE -- SELF TRUST
THE PRINCIPLE OF CREDIBILITY
Beyond "ethics": Why personal credibility is the foundation of all trust and how to create it.

The 4 Cores of Credibility

Core 1 -- Integrity
Are You Congruent?

Core 2 -- Intent
What's Your Agenda?

Core 3 -- Capabilities
Are You Relevant?

Core 4 -- Results
What's Your Track Record?


THE SECOND WAVE -- RELATIONSHIP TRUST
THE PRINCIPLE OF BEHAVIOR

How to behave yourself out of problems you've behaved yourself into.

The 13 Behaviors

Behavior #1: Talk Straight

Behavior #2: Demonstrate Respect

Behavior #3: Create Transparency

Behavior #4: Right Wrongs

Behavior #5: Show Loyalty

Behavior #6: Deliver Results

Behavior #7: Get Better

Behavior #8: Confront Reality

Behavior #9: Clarify Expectations

Behavior #10: Practice Accountability

Behavior #11: Listen First

Behavior #12: Keep Commitments

Behavior #13: Extend Trust

Creating an Action Plan


THE THIRD, FOURTH, AND FIFTH WAVES -- STAKEHOLDER TRUST
How to increase speed, lower cost, and maximize the influence of your organization.

The Third Wave -- Organizational Trust
The Principle of Alignment

The Fourth Wave -- Market Trust
The Principle of Reputation

The Fifth Wave -- Societal Trust
The Principle of Contribution


INSPIRING TRUST
How to extend "Smart Trust," restore trust, and take the exponential leap of faith that makes all the difference . . . and why not extending trust is the greatest risk of all.

Extending "Smart Trust"

Restoring Trust When It Has Been Lost

A Propensity to Trust


NOTES AND REFERENCES

INDEX


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